Mobility as a Service Innovation Challenge case study

Mobility as a Service (MaaS) is one of today’s most important global mobility trends; driven by customer demand and enabled through technology.

We are committed to creating a dynamic, growing MaaS marketplace with small and large players working together to give customers improved, personalised travel options alongside main transport routes. Ultimately players will compete and collaborate to best meet community and customer needs with compelling alternatives to car ownership.

As part of the challenge we are engaging in pilots with a diverse group of local and international startups as well as established global leaders in the MaaS space.

Watch this space, as we trial diverse and innovative MaaS solutions throughout 2019.

Challenge Statement

“How would you give customers optimal door-to-door mobility service options and seamless combinations for their situation, including the first and last mile?”